Key points from article :
Ben Branson is the founder of Seedlip - non-alcoholic drink.
Diageo has bought 20% of Seedlip in 2016 through its Distill Ventures division.
Distill Ventures has invested more than £60m in about 15 drinks brands.
As sales of alcoholic drinks have slowed, Seedlip is likely to be a global drinks giant of the future.
