Action on Sugar was launched in 2014, by Consensus Action on Salt and Health – now Action on Salt, to inform and influence sugar reduction policies in the UK, which can also be replicated worldwide, to support the population in consuming no more than the recommended five percent of total energy from free sugars.

Action on Sugar comprises leading expert advisors who have been striving to commit the government to releasing an evidenced-based childhood obesity strategy and to ensure that it is then implemented effectively.