Key points from article :
Nootropics are substances that boost memory, concentration, motivation & even happiness.
30% Americans used smart drugs at least once in the last year, up from 20% in 2015.
People want to get an edge over others and perform their best.
Market for brain supplements is expected to grow from $2.3 billion in 2015 to $11.6 billion by 2024.
Some mild nootropics have shown benefits but others have limited efficacy.
Most nootropics are dietary supplements, not medications - label claims undergo less scrutiny.
Ritalin and Adderall require prescription - cause alertness and productivity but can be seriously addictive.
Ritalin can cause problems with memory and multitasking.
Nootropics may give an unfair advantage to people who can afford to use them.
Experimenting to find a good nootropic can backfire, causing side effects & mood swings.
"Best way to perform at one's best is to get good steady sleep, eat a balanced diet and practice important cognitive skills." - Dr. Urban, Neuroscientist.

