Key points from article :
Estée Lauder has been researching "sirtuins" in skin for 15 years, leading to new technology called SIRTIVITY-LP™ to visibly reverse ageing.
In January 2024, they'll launch the Re-Nutriv Ultimate Diamond Transformative Brilliance Soft Crème with this technology, promising visible results in 14 days.
Estée Lauder is supporting Stanford's new Program on Aesthetics & Culture to study links between appearance and well-being.
They've assembled a group of experts in longevity science and lifestyle to advise on research and consumer education.
Estée Lauder wants to shift the conversation from anti-ageing to "healthspan," meaning living longer and healthier.
Estée Lauder's granddaughter, Aerin, emphasizes the brand's commitment to pioneering new approaches to ageing, just like Estée herself.
