Key points from article :
Dmitry Kaminskiy will award a million-dollar prize to the first person to beat the current longevity record and reach his or her 123rd birthday.
Kaminskiy is senior partner at the Hong Kong-based Deep Knowledge Ventures.
The goal of the prize is:
1. to get the public interested in longevity research
2. to motivate people to live longer lives
There is some evidence for a modicum of "death elasticity" when it comes to financial decisions.
"risks incurred by high life expectancy are not clear yet. I realized that investing in aging research will have the highest impact on global peace, sustainability and economic growth."
The next prizes will focus on both health and longevity - perhaps for the first supercentenarian to run a marathon under a certain time.