Prime Health Associates integrates the principles of Integrative Medicine with a systems-oriented approach that focuses on identifying and understanding the root causes of disease. This approach emphasizes personalized healthcare, with each patient receiving a unique care plan tailored to their medical history. Like integrative medicine, functional medicine treats the individual rather than just the disease, fostering a collaborative relationship between patient and practitioner. Often, genetic and environmental research is conducted to gain deeper insights into the patient’s health, allowing for the identification of underlying causes and the prevention of future health risks. The rising popularity of functional medicine, highlighted by the establishment of the Institute for Functional Medicine, reflects the growing importance of personalized medicine as the future of healthcare.